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Privacy Policy

A legal disclaimer

Privacy Policy

Effective Date: 10/07/2025
Company Name: New Move Fashion
Website URL: www.newmovefashion.co.uk

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1. Our Commitment to Your Privacy

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At New Move Fashion, we value and respect your privacy. This Privacy Policy explains how we collect, use, disclose, process, and safeguard your personal data when you visit our website or make a purchase from us.

We are committed to protecting your personal information and ensuring transparency in how we handle your data. Our privacy practices comply with all applicable data protection laws, including:

  • The UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018

  • The EU General Data Protection Regulation (EU GDPR) (for EU customers)

  • The California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) (for California residents)

  • Any other applicable data protection laws in regions where we conduct business

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2. Information We Collect

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We may collect the following types of personal data when you use our website or services:

  • Personal identifiers: Name, email address, shipping/billing address, phone number

  • Payment information: Credit/debit card details (processed securely via third-party payment processors)

  • Account information: Login credentials, preferences

  • Device and usage data: IP address, browser type, cookies, pages visited, time spent on site

  • Marketing preferences: Your opt-in choices for emails and promotions  

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3. How We Use Your Data

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We use your personal information for the following purposes:

  • To process and fulfill your orders

  • To provide customer service and respond to inquiries

  • To personalize your shopping experience

  • To send you marketing communications, if you’ve opted in

  • To comply with legal obligations (e.g., tax reporting)

  • To improve our website functionality and performance

We do not sell your personal information to third parties.

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4. Sharing and Disclosure of Your Information

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We may share your personal information only with trusted third parties under the following circumstances:

  • Service providers: e.g., payment gateways, delivery companies, email marketing platforms (under confidentiality agreements)

  • Legal authorities: where required by law, court order, or to prevent fraud or harm

  • Business transfers: in the event of a merger, acquisition, or sale of all or part of our business

All third-party service providers are required to protect your information in compliance with applicable laws.

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5. Cookies and Tracking Technologies

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We use cookies and similar tracking technologies to:

  • Understand how users interact with our website

  • Remember your preferences

  • Enhance user experience

  • Analyze site traffic and marketing effectiveness

You can manage your cookie preferences via your browser settings or through the cookie banner on our website.

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6. International Data Transfers

 

If you are located outside the UK, please be aware that your information may be transferred to and processed in the UK or other countries. We ensure that appropriate safeguards (such as Standard Contractual Clauses or adequacy decisions) are in place when transferring personal data internationally.

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7. Data Retention

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We retain your personal data only for as long as necessary to fulfil the purposes outlined in this policy, including:

  • Legal, accounting, or reporting requirements

  • Resolving disputes or enforcing our agreements

You may request that we delete your data sooner by contacting us (see Section 10).

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8. Your Privacy Rights

Depending on your location, you may have the following rights:

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For UK/EU Users (under UK/EU GDPR):

  • Right to access your personal data

  • Right to rectify inaccurate data

  • Right to erasure (“right to be forgotten”)

  • Right to restrict processing

  • Right to data portability

  • Right to object to processing

  • Right to withdraw consent at any time

For California Residents (under CCPA/CPRA):

  • Right to know what personal information is collected, used, shared

  • Right to delete personal information

  • Right to opt out of the sale of personal data (we do not sell data)

  • Right to non-discrimination for exercising privacy rights

To exercise your rights, contact us using the information below.

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9. How We Protect Your Information

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We implement appropriate technical and organizational measures to safeguard your data, including:

  • Secure server hosting (HTTPS, SSL encryption)

  • Secure payment processing via PCI-DSS compliant providers

  • Role-based access to personal data

  • Regular data protection audits and staff training

While we take reasonable precautions, no system is 100% secure. Please protect your passwords and use secure networks when sharing information online.

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10. Contact Us

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If you have any questions about this Privacy Policy or wish to exercise your privacy rights, please contact:

Data Protection Officer
New Move Fashion
newmove.fashion@yahoo.co.uk
07541288649

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11. Changes to This Privacy Policy

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We reserve the right to update or modify this Privacy Policy at any time. Any changes will be posted on this page with an updated effective date. Continued use of our website after such changes constitutes your acceptance of the revised policy.

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